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Dollar Tree jumps after the discount chain says $1.25 will be its new price point

11 days ago   |   By

Dollar Tree store. John Greim/LightRocket via Getty Images
Dollar Tree stock rose after the deep-discount chain announced its new price point will be $1.25.
The move marks a departure from the everything-for-$1 philosophy Dollar Tree has employed for the past three decades.
The retailer maintained it's "not a reaction to short-term or transitory market conditions."
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Dollar Tree stock rose Tuesday after the discount chain announced that its new price point will be $1.25, departing from the everything-for-$1 philosophy...
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The dollar store is officially dead

12 days ago   |   By

Dollar stores traditionally sold all items for $1 or less. Mario Anzuoni / Reuters and Jim Young / Reuters
Dollar Tree on Tuesday said it's raising its prices to $1.25.
Until now it was the last big dollar-store chain sticking to a $1 price cap.
The news signals the death of the traditional dollar-store concept in the US.
See more stories on Insider's business page .
Dollar Tree, the last of the big dollar-store chains selling items for $1 or less, on Tuesday said it was officially "breaking the buck" and raising prices to $1.25 after testing these prices earlier in the year. The news gave...
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Dollar Tree is raising its prices to $1.25, officially breaking the buck for good

12 days ago   |   By

Dollar Tree is breaking the buck. FREDERIC J. BROWN/AFP via Getty Images
Dollar Tree is breaking the buck for good.
The discount chain said Tuesday the majority of its $1 items will now be sold for $1.25.
It began testing these higher prices points in September.
Dollar Tree is officially breaking the buck. The discount chain announced Tuesday in its third-quarter earnings results that it will now sell the majority of its $1 items for $1.25 after testing higher prices earlier in the year. In a call with investors, CEO Michael Witynski said that the new price regime will allow the company to...
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